Constellation Thinking


To understand AI ethics across cultures requires us to examine AI as a technosocial system; culture as an ever-changing repertoire of shared knowledge, inseparable from history, politics, and economics; and ethics as a living system. If that sounds complicated, that’s because it is. Human experience is nothing if not messy and dynamic.

At Dovetail Labs®, we have developed a strategy we call Constellation Thinking™ for analyzing interactions be- tween technology, culture, and ethics. Combining on-the-ground ethnographic study with structured theoretical reflection, we examine connections between people, places, and practices. Constellation Thinking allows us to find meaningful patterns in complex system of relations. Just like constellations allow sailors to read thousands of stars as a map, carefully tracing myriad connections between technology, culture, and ethics can help us navigate the uncertainties of new technologies in a dynamic and ever-changing world.

Igor Rubinov